Thanks to the National Transportation Safety Administration (NTSA) communities across the country are cracking down on DWI. The campaign runs from August 16 to September 2. NTSA is furnishing local agencies with Products for Enforcement Action - which they are calling PEAK. The kit primarily includes marketing materials, such as flyers, billboards and logos to use. One of those items is a graphic showing crime, crash and arrest statistics. According to NTHSA, there are more arrests for DWI every hour than there are for aggravated assaults and violent crimes.
You've probably already seen some of the ads that are running on television. One of the slogans is "Drive Sober or Get Pulled Over", and the other is "They'll see you before you see them".
The primary means of enforcement appears to be an increase number of officers on the streets. Which means your chances of getting stopped are greater. While it's never a good idea to drive while intoxicated, the increased enforcement over the next several weeks should give drivers some extra incentive.